The main element of the logo is the letter G, initial of the name of the church.
Spread the Gospel
Category
Year
2018
Description
Gospel Church is an Italian Evangelical Christian Church, with the main purpose of spreading the gospel; The claim “Spread the Gospel” represents the message of the church and its very name.
After identifying the concept, the next step was the study and creation of the logo, which sees as its main element the letter G, initial of the name of the church; to make the logotype more personal, i worked on the shape and the internal trait of the letter: i tried to convey the concept of “diffusion”, ideally recalling the sound waves that propagate and the stylized representation of water, a recurring element in Biblical metaphors; all enclosed by the name of the church with the claim, which with the circular shape gives an idea of family, together.
The website was then redesigned with particular attention to the general structure that wants to meet the needs of a new visitor by focusing on a friendly and intuitive layout. With this restyling the goal was to aim at lowering the age-range of users, giving the church a fresher look; this guideline was also adopted on the social platforms.
INITIAL
SOUND WAVES
The concept of diffusion was transmitted, ideally recalling the sound waves that propagate in the stretch of the letter G.
WATER
The stylized representation of water present in the letter G is one of the fundamental and recurring elements in biblical metaphors.